5 Golden Rules of Sales Compensation

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Sales incentive plans are really delicate things.  This stems from the fact that the best sales reps/managers intuitively do whatever puts the most money in their pocket.  They do so assuming the company has put a lot of thought into how they are incentivized and, therefore, whatever pays them the most surely is good for the company too.  Because of this, don’t expect a sales rep to read your mind.

Never break these rules when setting commission plans for your sales team.

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Note:  Some of the concepts described in this article are also covered in a video later in this same course module.

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